Naledi Manama is a multi-Grand Prix award-winning creative based in Johannesburg who has been ranked #5 art director in Africa and the Middle East by the Loerie awards in 2022 and followed it up with a #2 ranking in 2023. Naledi's work has been internationally recognized by Cannes, D&AD, The One Show, and more. She's work on a myriad of brands such as KFC South Africa, Coca-Cola, USAID, Toyota, Tanqueray, Savanna and more.
+EXPERIENCE+
Freelance, creative group head Art director
October 2024 - Present
October 2021 - October 2024
FCB AFRICA, Junior Art director
January 2017 - August 2021
+RECOGNITION+
#2 Art Director in the Loeries 2023 rankings
#5 Art Director in the Loeries 2022 rankings
#5 Art Director in the One Show rankings for Africa 2023
LIA: Creative liaisons virtual mentee 2023
LBB ONLINE: High Five South africa's work for 'KFC's P.I. diaries'
The Creative Circle Monthly Awards 2020: Jury
The Loerie Awards 2022: Jury Member (PR, Live & OOH)
The Loerie Awards 2023: Jury Member (Print)
The Loerie Awards 2024: Jury Member (Film and Integrated)
The Silverbacks Awards 2024: Jury President
The One Show 2025: Jury Member (Moving Image Craft and Production)
+Shiny things+
Cannes lions
Cannes Lion Silver / Radio & Audio / The Coca-Cola Beat Can Campaign
Cannes Lion Bronze / Film / KFC "Anything for the Taste"
Cannes Lion Shortlist / Online Film / KFC "Anything for the Taste"
Cannes Lion Shortlist / Film / KFC "Beyond the Sea"
Cannes Lion Shortlist / Online Film / KFC "Beyond the Sea"
The one show
Bronze Pencil / Use of Licensed Music / KFC "Anything for the Taste"
One Show Merit / Direction / KFC "Anything for the Taste"
One Show Merit / Casting / KFC "Anything for the Taste"
d&ad awards
Wood Pencil / Direction: Short Form / KFC "Anything for the Taste"
The loerie Awards
Loerie Grand Prix / Radio / The Coca-Cola Beat Can Campaign
Loerie Grand Prix / Film: 90 seconds and above / KFC "Anything for the Taste"
Gold Loerie / Branded Content Radio / The Coca-Cola Beat Can Campaign
Gold Loerie / Audio and Radio Craft, Music / The Coca-Cola Beat Can Campaign
Bronze Loerie / OOH Direct Mail / The Coca-Cola Beat Can Campaign
Bronze Loerie / Digital – Social Media / The Coca-Cola Beat Can Campaign
Bronze Loerie / Integrated Campaign / The Coca-Cola Beat Can Campaign
Bronze Loerie / Branded Content-Film Series/ The Coca-Cola Beat Can Campaign
Loerie Craft Certificate / OOH-Use of technology / The Coca-Cola Beat Can Campaign
Gold Loerie / Integrated Campaign / KFC "Anything for the Taste"
Gold Loerie / Craft: Best Use of Licensed Music / KFC "Anything for the Taste"
Gold Loerie / Craft: Performance / KFC "Anything for the Taste"
Gold Loerie / Craft: Direction / KFC "Anything for the Taste"
Bronze Loerie / Effective Creativity / KFC "Anything for the Taste"
Gold Loerie / Film: 90 seconds and above / KFC "Beyond the Sea"
Gold Loerie / Craft: Direction / KFC "Beyond the Sea"
Silver Loerie / Integrated Campaign / KFC "Beyond the Sea"
Silver Loerie / Games and Gamification / KFC "Beyond the Sea"
Loerie Craft Certificate / Music / KFC "Beyond the Sea"
Loerie Craft Certificate / Performance / KFC "Beyond the Sea"
Clios
Silver Winner / Film: 61seconds to 5minutes / KFC "Anything for the Taste"
Bronze Winner / Film Craft: Casting/Performance / KFC "Anything for the Taste"
Shortlist / Cinematography / KFC "Anything for the Taste"
Shortlist / Direction / KFC "Anything for the Taste"
Shortlist / Music - Licensed / KFC "Anything for the Taste"
Shortlist / Editing / KFC "Anything for the Taste"
The bookmarks
Gold Bookmark / Interactive Mixed Media / The Coca-Cola Beat Can Campaign
Silver Bookmark / Influencer Marketing / The Coca-Cola Beat Can Campaign
Silver Bookmark / Social Media Campaigns / The Coca-Cola Beat Can Campaign
Silver Bookmark / Use of User-generated Content / The Coca-Cola Beat Can Campaign
Craft Bronze Bookmark / Excellence in Craft: use of Sound / The Coca-Cola Beat Can Campaign
Gold Bookmark / Use of User-generated Content / The Coca-Cola Beat Can Campaign
Gold Bookmark / Online Video Series / KFC: The P.I. Diaries
Bronze Bookmark / Online Video Series / KFC: Fill Up for R5
Gold Bookmark / Intergrated / KFC "Anything for the Taste"
the webby awards
People's Choice / Best Community Engagement / The Coca-Cola Beat Can Campaign
Webby Honoree / #ToyotaStories
the LIA awards
Silver LIA / TV Cinema: Retail / KFC "Anything for the Taste"
ciclope festival
Silver Ciclope / Casting / KFC "Anything for the Taste"
Bronze Ciclope / Adapted Music / KFC "Anything for the Taste"
Silver Ciclope / Direction / KFC "Anything for the Taste"
EFFIES AWARDS
Grand Effie / KFC "Anything for the Taste"
Gold Effie / Adapted Music / KFC "Anything for the Taste"
Creative circle Awards
Ad of the Year / Film / KFC "Anything for the Taste"
1st Place / Film / KFC: The P.I. Diaries
1st Place / Intergrated / KFC "Anything for the Taste"
1st Place / Film / KFC "Anything for the Taste"
1st Place / Packaging Design / The Coca-Cola Beat Can Campaign
2nd Place / Film / KFC "Beyond the Sea"
3rd Place / OOH / The Coca-Cola Beat Can Campaign
2nd Place / Radio / KFC "Short King"
Gerety AWARDS
Gerety Awards Shortlist / Communication Cut - TV&Cinema / KFC "Beyond the Sea"