Based on an urban legend, this piece is a tribute to how far people will go to get their hands on the delicious taste of KFC. Proving that some will do Anything for the Taste... Anything.​​​​​​​

Campaign case study video

Agency: Ogilvy South Africa
Executive Creative Director: Peter Little
Creative Partner: Safaraaz Sindhi
Creative Director: Chantelle Dos Santos
Copywriter: Abas Rashid, Mahlako Mojapelo
Art Director: Naledi Manama

Production House: Romance Films
Director: Greg Gray
Producer: Helena Woodfine
DOP: Adam Bentel
Editor: Ricky Boyd
Post Production Online: Chocolate Tribe

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