We gave South Africans the ability to make a song by simply purchasing a can of Coca-Cola.​​​​​​​
To get the word out there about our BeatCan we created "Beat Boxes" as direct mail to industry musos and influencers to get them to showcase how simple it and cool it was to collect, use and get the most out of the Beat Can cans.
Credits:

Agency Art Directors
Naledi Manama, Jacque Moodley
Writer
Marvin Mpanda

Creative Director
Jonathan Wolberg

Executive Creative Director
Suhana Gordhan
Chief Creative Officer
Tseliso Rangaka

Agency Producer
Tanya Wagner

Radio Director
Catherine Grenfell

Recording Studio
Audio Militia

Sound Designer
Richard Staub, Simphiwe Kulla, Brandon Pratt, Seth McKinnon
Performance
Seth McKinnon, Various

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